7 Ways How I Get More Traffic To My Site?
Methods you need to implement to drive traffic to your site
To me, there are hundreds of ways to get more traffic to your site, business, or affiliate link but it all depends on which one and how do you tend to use it to your own benefit.
I would like to list the common ones I feel everyone should know because every guru or influencer in this field always includes one or more of these sources in their method of increasing traffic.
Firstly, the methods they share with you are not lies, they actually work but the reason why some people don’t get results with them is simply that some people don’t put in the work as the gurus do or they didn’t follow the exact steps correctly or they were not as consistent as the influencers or guru do.
But here are some methods that I have used and are working for me, you can implement them and get a good result too.
1. Paid online advertising
Whether you choose to do paid search, social media campaigns/ sponsor, remarketing, or display advertising, it’s a tried and tested method to drive traffic to your links and site.
One of the advantages of using paid lead generating techniques is that people who click on your links are usually high up in the buying cycle, and are therefore ready to purchase. However, you need to balance the cost of your advertisements with the commission you receive per sale. If each ad conversion costs $60 and the commission per sale is $40, it is not worth pursuing this form of lead generation.
2. Email
Email marketing is still alive and well, with 64% of companies believing it is the best marketing method they have, with an estimated ROI of 3800%. Because of this, make sure you don’t overlook it in response to some newer, more exciting methods.
You first need to build a list, which you can do through providing a free offer — like sharing a report, e-book or webinar — and using a form to capture an email address. When emailing your list you must be careful to provide them with useful, relevant content. Otherwise, they will quickly unsubscribe.
Affiliate links can be used to good effect in emails, either as part of the body text or in the signature. It is also perfectly acceptable to promote affiliate products directly in emails, as long as you balance it out with valuable and useful content. If possible, segment your emails so the appropriate affiliate links go to the right audience.
3. Quora
Quora is a questions site, providing a platform for users to ask whatever they want. Experts then give guidance and advice on the subject matter. Although direct affiliate links are not allowed, you can link to a website or a blog post if it provides more information on the answer you are giving. Make sure the website you send people to contains content with your affiliate link.
Again, when using Quora you must genuinely be looking to provide a valid answer and help the person submitting the question. Good advice will be read and shared, while answers that are just sales pitches will get a thumbs down.
4. Use Social media
If your audience is hanging out on social media, then you and your affiliate offers need to be there too. You can use social media in many ways, including:
- Participating in communities with a need for your product. It’s important not to promote but to build relationships by answering questions and engaging with the community. If you are helpful, your readers will click on your name to find out more about you. Make sure your profile links back to your website and your affiliate offers.
- Sharing your blog content with links to your offer, either on your own page or as promoted posts.
- Running an advertising campaign, using social media marketing.
You can also use social media to publish long articles, which link to your offers. Good places to publish include platforms such as LinkedIn, Medium, Reddit, SlideShare, and Udemy. Readership of these sites is high, and if your content is relevant and searchable, it could get you in front of thousands of new people.
Again, when using affiliate links on social media, make sure you’re following the compliance and disclosure guidelines outlined by the FTC.
5. Consistently create quality content
Try to write and publish as often as possible, but not at the cost of quality! The more quality content — including thought leadership articles and blog posts — you have on your website or blog, the more opportunities you create for organic traffic to come your way.
6. Target Long-Tail Keywords
Got your high-intent keyword and popular keyword bases covered? Then it’s time to target long-tail keywords, too. Long-tail keywords account for a majority of web searches, meaning that if you’re not targeting them as part of your paid search or SEO efforts, you’re missing out.
7. Improve your website search engine approach
One beautiful thing about search engines in the world today is that they can be refined, understanding your type of audience will help you know what they will likely want to read about or see on the school website. This helps you draw out the keywords in this particular area for search optimization.
What other methods do you know or use?
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